Budget vs Reality
When imagining the perfect signage for your business, it's easy to get carried away with ideas. Perhaps you've imagined bespoke illuminated 3D lettering that stands out both day and night, or maybe you’re drawn to the luxurious appeal of handcrafted wooden signage. As exciting as these ideas may be… it's essential to align your vision with your budget from the beginning to avoid disappointment.
The reality of budget constraints
Premium signage options such as illuminated 3D letters will almost certainly create a stunning visual impact, but they do come with a higher price tag due to the materials, labour, and time required to produce them. More economic options such as shaped foamboard or acrylic letters are a great alternative if you’re trying to keep costs down and by adding a downlight to your fascia you could recreate a similar ‘light up’ feel. Our prices are based on type of material/s, size, longevity and complexity. Choosing a more economic option doesn't mean you’re settling; It’s about making smart choices to get the best option whilst sticking within a price range that’s comfortable for you.
Why talk about your budget?
Some people may not feel comfortable discussing their budget upfront. However, by speaking to us about your budget when first enquiring; we’ll be able to offer you the most effective signage for your price range.
For example, say you’ve seen a bespoke signtray that you like on another businesses shop front and you come to us for a quote without talking about budget. You may go away feeling disappointed that the price is far more than you’d anticipated or can practically afford. However, if you come to us with what you like and a practical budget, we can quote you based around this.
If the signtray works out far more than you’re comfortable spending, we’d be able to suggest the best alternative, such as an aluminium composite sign instead. Although aluminium composite may not create the exact same impact as a shaped sign tray, it’s a sleek, durable alternative that can achieve a professional look at a fraction of the cost.
We encourage all of our clients to have an open coversation about their budget. Being open about your budget allows us to tailor our suggestions to meet your financial needs and by understanding your situation, we can recommend the best materials and design options to deliver maximum impact. Our expertise in signmaking and printing ensures that we can guide you to the best solution that aligns with both your vision and budget.
Benefits of talking about your budget early on:
1. Understanding your budget helps us to recommend materials and designs that fit within your financial plan. We can work together to create a sign to be proud of.
2. There’s nothing worse than falling in love with an idea only to find out it’s out of your budget. By discussing prices upfront, we can avoid this situation and ensure that there are no nasty surprises.
3. With a clear budget, we may be able to explore different techniques to achieve your required look.
Let’s talk…
So, before you get too attached to a specific idea, let’s have a conversation. Share your vision and tell us about your budget - let’s work together to find the best solution for your business. Whether it’s a signtray, an aluminium composite panel, 3D lettering, or something entirely different. Remember, the best signs aren’t necessarily the most expensive—they’re the ones that fit your brand, your needs, and your budget most effectively.
Get in touch today and let us help you make your brand shine – without breaking the bank!
